The Personally Identifiable Information we learn from our end users helps us personalize and continually improve your experience on the Fuhu Properties. Here are the types of Personally Identifiable Information we gather.
Information You Give Us: We receive and store any information you enter on a Fuhu Property or give us in any other way. For example, you provide information to us when you search for a product; place an order through a Fuhu Property or one of our third-party affiliates; provide account or profile information; communicate with us by e-mail, complete a questionnaire or a contest entry form; participate in discussion boards, message boards, chat, forums or other community features; provide and rate products or product reviews and other interactive areas of our site. As a result of those actions, you might supply us with such information as your name, address, and phone numbers; credit card information; other users to whom purchases have been sent, content of reviews and e-mails to us; personal description in Your Profile; and financial and credit card information. You can choose not to provide certain information, but then you might not be able to take advantage of many of our features. We use the information that you provide for such purposes as responding to your requests, customizing future shopping for you, improving our services, product offerings and stores, and communicating with you.
Information from Other Sources: We might receive information about you from other sources and add it to our account information. For example, we may receive account information, purchase or credit redemption information, and page-view information from some merchants with which we operate co-branded businesses or for which we provide technical, advertising, promotion or other services.
Cookies are alphanumeric identifiers that may be transferred to your device's hard drive (or other storage device) through your online interaction to enable our systems to recognize your device and to provide certain features, such as personalized recommendations, personalized advertisements, storage of items in your Shopping Cart between visits and to analyze and enhance your experience on the Fuhu Properties. A cookie gets entered into the "Cookies" folder on your hard drive (or other storage device) after you close your session, and may be used by your device on subsequent visits.
We will use your Personally Identifiable Information only as permitted by law. Aggregated information (information that does not personally identify you) may be used in many ways. As one example, we may combine information about your usage patterns with similar information obtained from other users to learn which pages are visited most or what features are most attractive. Aggregated information may occasionally be shared with our advertisers and business partners, but cannot be used to contact you individually.
We employ other companies and individuals to perform functions on our behalf such as analyzing data, providing marketing assistance, providing search results and links (including paid listings and links), processing credit card payments, and providing customer service. They have access to personal information needed to perform their functions, but may not use it for other purposes.
Information collected by Fuhu may also be used for other purposes including but not limited to site administration and troubleshooting. Certain third parties who provide technical support for the operation of our site (our Web hosting service, payment processing service and customer support provider, for example) may access such information.
Sometimes we send offers to selected groups of Fuhu customers on behalf of other businesses. When we do this, we do not give that business your Personally Identifiable Information. If you do not want to receive such offers, please adjust your communications preferences accordingly.
As we continue to develop our business, we may sell, buy, merge or partner with other companies or businesses. If Fuhu or substantially all of its assets are acquired, customer information will be one of the transferred assets, including your Personally Identifiable Information. In all such transactions, user information will remain subject to the promises made in any pre-existing Privacy Notice (unless, of course, the customer consents otherwise).
Other than as set out above, you will receive notice when your Personally Identifiable Information will be released to third parties, and you will have an opportunity to choose not to share the information.
You can always choose not to provide information, even though it might be needed to make a purchase or to take advantage of Fuhu Property features and functionality and therefore you will be unable to participate in them. In addition, many of Fuhu’s services are intended to permit you to share personal information about yourself with others, such as through the urFooz.com service and its virtual personal identity card and messaging and chat features, and your decision not to provide us with information about you will result in your inability to use those features.
You can add or update certain information on your profile and account management pages of the Fuhu Properties. When you update information, we usually keep a copy of the prior version for our records.
If you do not want us to use personal information that we gather to allow third parties to personalize advertisements we display to you, please adjust your advertising preferences.
Fuhu expects its partners, advertisers and third-party affiliates to respect the privacy of our users. However, third parties, including our partners, advertisers, affiliates and other content providers accessible through our sites, may have their own privacy and data collection policies and practices. For example, during your visit to a Fuhu Property you may link to, or view as part of a frame, certain content that is actually created or hosted by a third party. Also, through a Fuhu Property you may be introduced to, or be able to access, information, Web sites, advertisements, features, contests or sweepstakes offered by other parties. Fuhu is not responsible for the actions or policies of such third parties. You should check the applicable privacy policies of those third parties when providing information on a feature or page operated by a third party.
Fuhu also displays personalized third-party advertising based on personal information about customers, such as purchases you may make on a Fuhu Property, personal preferences you have provided to us or your demographic information. We may use third parties to assist us in this function. If you do not want us to use personal information that we gather to personalize advertisements we display to you, please adjust your advertising preferences.
Please be careful and responsible whenever you are online. Should you choose to voluntarily disclose personally identifiable information on a Fuhu Property, such as in message boards, chat areas or in other content you post, that information can be viewed publicly and can be collected and used by third parties without our knowledge and may result in unsolicited messages from other individuals or third parties. Such activities are beyond the control of Fuhu and this policy.
Fuhu gives you access to your account information and your preference selections for the limited purpose of viewing and, in certain cases, updating that information.
We take reasonable steps to protect your information from loss, misuse, unauthorized access, disclosure, alteration and destruction. We work to protect the security of your information during transmission by using Secure Sockets Layer (SSL) software, which encrypts information you input. We cannot, however, guarantee the security of information on or transmitted via the Internet.
It is important for you to protect against unauthorized access to your password and to your computer. Be sure to sign off when finished using a shared computer.
Fuhu does not knowingly collect or solicit Personally Identifiable Information from or about children under 13 except as permitted by law. If we discover we have received any Personally Identifiable Information from a child under 13 in violation of this policy, we will delete that information immediately. If you believe Fuhu has any information from or about anyone under 13, please contact us at the address listed below.
We encourage you to raise any concerns you may have about our conformity with the Safe Harbor Principles with us and we will investigate and attempt to resolve any complaints and disputes regarding our use and disclosure of Personally Identifiable Information in accordance with the Principles. If a complaint or dispute cannot be resolved through our internal process, we agree to dispute resolution using a third party resolution provider of our choice in compliance with the Safe Harbor Privacy Principles.
We can be reached by contacting:
909 N. Sepulveda Blvd., Suite 540
El Segundo, CA 90245
Or contact us at email@example.com.
Fuhu reserves the right to change this policy at any time. Please check this page periodically for changes. Your continued use of our site following the posting of changes to these terms will mean you accept those changes. Information collected prior to the time any change is posted will be used according to the rules and laws that applied at the time the information was collected.
Last updated: May 25, 2011