The Heirloom Tomato is generally considered a variety passed down through several generations of a family because of its valued characteristics. Unlike a common tomato, which has been engineered for consistency and longer shelf life, Heirloom Tomatoes have been grown for centuries for their flavor and nutritional value, and have adapted over the years to changes in the environment.

Responsible gardeners collect and share Heirloom Tomato seeds, so they can be appreciated by many and sustained. We are inspired by the nurturing care and thoughtfulness of these gardeners. Like them, we believe that each seed is important, and strive to apply the same care and attention to every aspect of our work.

As we develop experiences and solutions for children, we look at what is truly important. We create new experiences that are made specifically for children, but good enough for adults. We make them fun, engaging and rewarding. We understand that children can tell when something is authentic and made just right.

As parents ourselves, we strive to answer the questions that other parents will ask. Will this product be entertaining? Will it be educational? Will it be safe? Will it give children a head start and help them grow?

Great ideas are like Heirloom Tomatoes...they need daily care and nurturing to reach their full potential. At Fuhu, we are committed to creating solutions that are socially responsible, made right, make a difference in people's lives, for parents by parents and dedicated to the intellectual development of children. These are the ideas that we cultivate every day.